The website of PYS Associates, LLC, is a good example of building a website around existing graphics. In this case, our client is a specialist in consulting with firms doing business in China and other Asian countries. He already had a nice logo and a watermark graphic that he used for print materials. We adapted them for use on the web and built the rest of the design (particularly in terms of color choices) around those elements. So we’re helping his address his needs for web-based promotion, while helping keep his branding consistent across online and offline media.
See it at http://www.pysassociates.com/